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Patriots & Falcons In "Super Bowl 51"​ - By Joel Albrizio

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Joel Albrizio

By Joel Albrizio, President, Adlife Marketing & Communications

OK, Let's Be Serious I Am A Fortunate Patriots Fan For Over A Decade!

The Patriots & the Falcons have a lot to be proud of. Both have had great seasons and not by accident will face each other in Super Bowl "51".

Fully understanding we have two weeks to act what can we accomplish to garner the retail food sales that will be everywhere to be had?

Print certainly but especially social media are a great way to begin. Whatever the offerings available to you are you need to begin today to discuss the options with your customer. What you have, how easy it will be to pick up, how much ordering time it will require?

Super Bowls Are Great Retail Supermarket Opportunities!

This is said to be one of the most popular upcoming Super Bowls, don't miss your opportunity to be a star with your customer.

On a personal note, yesterday as a Patriots fan I better understood why other football fans don't like the Patriots. I can not begin to understand how they covered all of those talented players and kept the game out of reach for the Steelers all day.

I love that that is regionally our home team but to everyone else in the country I do get it.

One last Question Regarding Roger Goodell & Tom Brady?

Joel Albrizio

Should the Patriots win won't that be one of the most awkward moments in sports? How uncomfortable would that be? The handing of the Lombardi Trophy from Roger Goodell to Tom Brady! That may be something fans with little interest in either team stay tuned to watch.

Enjoy the game and make sure to remind your customer you are there ready for whatever they might need.

In closing, many have asked why I(Joel Albrizio) choose to write about what I see in the supermarket industry today and my ideas. At Adlife we believe great ideas and its resulting branding will give new life and direction to any company. So for that reason we chose to open the discussion.

Joel M. Albrizio, President PreparedFoodPhotos.com & Adlife Marketing & Communications

Follow Me On Twitter @joelalbrizio or right here on LinkedIn!

Don't forget to "Share" with your colleagues!

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Supermarkets Digital Denial"...Who Needs Motivated Shoppers? - By Joel Albrizio

By Joel Albrizio, President, Adlife Marketing & Communications

OK, So What Is Going On With.....PokeWho?

Lets begin by saying, obviously there must be something to a digital craze that takes this country by storm. Even the most pessimistic retailer believing  the printed circular is here to stay while holding onto his printed ad with white knuckles must acknowledge something is up.

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AdlifeBad-Adz Digitaljoel albrizio, adlife, circular, printing, advertising, retail

No Printed Circular"....What Is Their Plan? - By Joel Albrizio

By Joel Albrizio, President, Adlife Marketing & Communications

"How Long Can Any Printer Survive...Read, Think, And You Be The Judge"

Let's take a look today at where retail circular advertising and its intended distribution to customers is heading. With so many retailers like A&P and Sports Authority closing, coupled with every major retail group and its move to digital advertising, the options and window of time to maintain a snail mailed distribution package are becoming limited. 

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Bad-Adz DigitalJoel AlbrizioComment

Thank-you For Following...Your Support & A Great Year..."Good Luck In 2017" - By Joel Albrizio

By Joel Albrizio, President, Adlife Marketing & Communications

We Are Grateful For A Wonderful 2016 & All Of Your Support!

2016 has been a year of so many changes not only in the grocery industry but the world as a whole. Like him or not who would ever have said Donald Trump would be President? Who would have ever imagined how many changes in both management and ownership would take place in 2016 both in grocery wholesale as well as retail.

Bad-Adz DigitalJoel AlbrizioComment
Bad-Adz DigitalJoel AlbrizioComment

"365"​ By Whole Foods! - By Joel Albrizio

By Joel Albrizio, President, Adlife Marketing & Communications

Whole Foods..."365" Branding Simplicity Through Digital!

"Whole Foods Needs & Finds A New Twist In 365"

It seems when Whole Foods looked for a new go to market strategy Whole Foods wanted to incorporate a digital intellect. So was it digital first and a supermarket concept to be built around it or was it to be a supermarket proved digitally interesting through sales building efforts.

Bad-Adz DigitalJoel AlbrizioComment
Bad-Adz DigitalJoel AlbrizioComment

Patriots Steelers Playoff Sunday - By Joel Albrizio

By Joel Albrizio, President, Adlife Marketing & Communications

For those of us who lead real lives and go to work everyday every once in a while there is something that gets your attention. This week that attention for me is the Steelers Patriots playoff game!

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