By Joel Albrizio
Alexandria Ocasio-Cortez Went From A Bartender/Waitress To Congress Via Digital Marketing!
Is Cortez well educated, articulate, attractive, perhaps even knowledgeable? We would have to agree to yes for all of the above. However did those attributes make the outspoken Cortez one of the latest congresswomen?
No Not Entirely...Cortez Was Delivered To Congress With Digital Marketing While Operating A Campaign From Behind the Bar Out Of A Paper Bag!
Thats right...Alexandria Ocasio-Cortez in an exact quote from her own Wikipedia page states...She began her campaign while waiting tables and tending bar at Flats Fix a taqueria in new York City's Union Square. Oh and while out spent 18-1 Cortez beat a 10 term congressman by over 15%.
Great...So What Does Cortez Have To Do With Our Supermarkets?
Even the most pessimistic supermarket retailer has to admit the 29 year old waitress/bartender Cortez operating her campaign out of a paper bag behind the bar was delivered to congress digitally.
That said, perhaps digital could have a place in the branding customer awareness of supermarkets with decades of experience servicing their customers. Most supermarkets have managers in place totaling hundreds of years of experience none of which is digital.
Hence, Alexandria Ocasio-Cortez becomes the youngest women to serve in congress while most independent retailers struggle to survive. I will allow you to ponder this unique example and how digital could change your relationship with your customers and the resulting retail sales. I would however steer clear of the "New Green Deal"
Many have asked why I choose to write about what I see in the supermarket industry today and my ideas. At Bad-Adz Digital, PreparedFoodPhotos.com & Adlife we believe great ideas and the resulting branding will give new life and direction to any company. So for that reason we chose to open the discussion.
Yes, I understand I probably misspelled something or butchered the English language in a few places, the goal however was to open your minds to new ideas.
By Joel Albrizio Bad-Adz Digital, Bad-AdzVideos.com PreparedFoodPhotos.com & Adlife